Aveda’s New Demi Hair Color for Radiant, Healthy Hair

If you’ve been considering trying hair color but are nervous about what it would mean for your hair’s health, check out Aveda’s latest color innovation! Aveda’s new Full Spectrum Demi-Permanent Vegan Treatment Hair Color offers vibrant results, with conditioning benefits and exceptional shine.

What we love about Aveda’s Demi-Permanent Color

Aveda’s Full Spectrum Demi-Permanent Vegan Treatment Hair Color distinguishes itself with a combination of high-performance features and a commitment to environmental responsibility and hair health. Here’s a closer look at why our colorists are loving it:

• Delivers radiant, healthy hair, every time you color
• Lasts up to 24 washes: Aveda’s advanced formula ensures vibrant color that lasts.
• Up to 3 times smoother*: Experience significantly smoother and softer hair.
• Up to 5 times shinier**: Achieve exceptional, luminous shine immediately after application.  

*Laboratory testing on tresses vs. untreated hair. **Laboratory testing on tresses vs. unwashed hair.

Demi-Permanent Hair Color is Not Forever

Demi-permanent hair color provides a versatile coloring option that deposits color without deeply penetrating the hair cortex, and it lasts up to 24 washes. This makes it the perfect choice for: 

• When you want color coverage, but don’t want a hard “roots line” 
• A new look you’re not sure you’ll want forever (think special events or new color trends)
• Glossing, toning, color balancing, full coverage and grey blending

Demi is ideal if you’re wanting to enhance existing color, experiment with new tones, or add shine– all with a reduced commitment compared to permanent color. 

Salon Color Services Offered

Aveda’s Full Spectrum Demi-Permanent Vegan Treatment Hair Color is available in a range of professional hair color services, and all are 100% customized just for you. We’ll help you decide on which service is best for your hair goals: 

• All over color, delivering one consistent color from roots to ends
• Root touch up, designed to cover or blends in the regrowth of natural hair at the roots
• Fashion Color, for a bold or unconventional look
• Shine Refresh Treatments to revitalize hair while providing lasting shine
• Toning to neutralize or enhance existing hair tones
• Grey Coverage to seamlessly blend or conceal grey hair

To get a better idea of how different shades might look on you, check out Aveda’s virtual hair color try-on tool! 

Ready to try Aveda Demi? Book a free color consultation.

Our Values-based Partnership with Aveda

Our partnership with Aveda allows us to offer exceptional products and services that prioritize beauty and environmental responsibility. Aveda’s Full Spectrum Demi-Permanent Vegan Treatment Hair Color allows our stylists to deliver stunning, personalized results that align with your values and elevate your hair care experience. Our stylists are equipped to create a fully custom hair color that is just for you and YOUR hair goals (whether you know them yet or not, we can help)!

Want to find your perfect color? Book a free color consultation.